The Study Design Categorizer

Q1: Does the study use or collect measurements or assessments about individual humans? YES

Question 2: What is the primary mode of inquiry?

• Qualitative
• Quantitative

Qualitative research techniques seek in-depth understanding of human behavior and the reasons that govern human behavior through loosely structured mainly verbal data and field observations rather than measurements.

Quantitative research studies are systematic investigations of quantitative properties and phenomena and their relationships, involving the gathering and analysis of data that can be expressed in numerical form.